Graphic Design Journal

Behind the Design: Petesgiving 40 Years and the Launch of Pierre’s by the Sea

In Neptune Beach, Florida, there are few institutions with more history, personality, and cultural gravity than Pete’s Bar. Established in 1933, Pete’s is widely recognized as the oldest bar in Duval County and a landmark that has helped shape the identity of the Jacksonville Beaches for generations.

From Thanksgiving morning gatherings to late-night pool games, Pete’s Bar represents a place where the community shows up year after year to celebrate life at the beach. Among its longest-running traditions is Petesgiving, the annual Thanksgiving Day street celebration that…