Beetle Mania – What Does the 63 Mean?

The Beetle Mania snap back is a throw back to the roots of 63 Visual.

A question that often comes up is “What does the 63 mean?” Well, glad you asked. Founder and creative director Patrick Carter is a vintage Volkswagen fan, and at 16 years old owned a 1963 Volkswagen Beetle. That number stuck over the years and when it came time to name the brand development studio the choice was clear – 63 Visual was born.

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